November 9, 2009, Germany, rainbow United States officially opened the first store in New York. Demonstrate that rainbow store a full range of watches, including the latest models Timemaster movement is rare and limited edition watch. Rainbow decided to December 2 to 5 will be the brand’s first shop in the United States held a grand opening ceremony.
November 30, 2009
November 27, 2009
China’s consumer market matures watches: Swiss watch frequently show a good
In September 2009, according to Chinese watch news report, the Swiss watch all exporting countries, China’s best performance. Along with China’s economic development, China’s middle class is gradually expanding, watches consumption have increasingly expanded. As China has increasingly become without any doubt, the most important luxury markets in Asia, more high-level Swiss watch brand but also the right to recover the agent to invest more in-depth marketing activities to consumers in China: ROLEX (Rolex) had spent 10 million to build in Beijing Hall; IWC (IWC) invited its most senior watchmakers traveled Shoubashoujiao local media disassembly mechanical watch movement, so as a bridge between the consumer and the brand of people.
According to Chinese news report Watch the latest data show that in September the Swiss watch exports continued to decline, falling 26.1% to 1.1 billion Swiss francs, down 25.9% in August, which means 9 months of this year continued to decline since the momentum has not been slow. Although export volumes do not represent actual sales, but the Swiss watches sold by the global economic downturn and the impact of the trend is inevitable, and now the Swiss watch exports have dropped to the level of the same period in 2006.
October 28-November 3, Rolex International Conference Center in Beijing, Financial Street The first exhibition organized by the brand
As a Swiss watch of the most important export destination, Hong Kong and the United States similar to the decline in the previous months, respectively 29.9% and 43.4%, France and Italy have shown a better than average level of decline early this year, Europe’s major markets show a certain degree of demand for the Swiss watch market recovery. China watches network coverage for you, China (mainland) market is still the best of the respondents to produce a drop of just 1.1%. Including Hong Kong and the Mainland, including the entire Greater China market, contributing a quarter of Swiss watch exports to the world of gorgeous figure.
There is no doubt in China is increasingly becoming Asia’s most important luxury market
As China has increasingly become without any doubt, the most important luxury markets in Asia, more high-level Swiss watch brand but also the right to recover the agent to invest more in-depth marketing activities to consumers in China: ROLEX (Rolex) had spent 10 million to build in Beijing Hall, but only show 7 days, and not open to the public; IWC (IWC) invited its most senior watchmakers traveled Shoubashoujiao local media disassembly mechanical watch movement, so as a bridge between consumers and brand crowd.
watchmakers, Tibetan masters have to help out at home
November 2, the world’s tallest hotel Park Hyatt Hotel Shanghai has been transformed into a 93-layer Swiss town of Schaffhausen watch the tabulation Workshop, scores of work on the table are placed in the bare 95290-type pocket watch movement (IWC IWC, one of the most famous movement), and the tabulation of professional toolbox, all replaced by the media to come clean white clothes, put on watch craftsmen dedicated monocular magnifier. The world’s leading watchmakers, the former IWC Luo Ge, director of development and design of Sri Lanka (Kurt Klaus) gave a detailed assembly disassembly movement Precautions and professional tools to use.
IWC has worked for more than 50 years, Kurt Klaus, who led his team in 1975 to create a Da Vinci series of watches inside the first calendar watch, 24 years later, da Vinci series of watches is still IWC’s most popular products. Since 2007, IWC introduced the third consecutive year a total of 5 different material from the Da Vinci perpetual calendar Ge Luo Si special limited edition watch, to express his life-long watch a master of outstanding contribution to the cause of respect. In addition, the calendar has even been used in the IWC Among the other series, such as the 2003 launch of the Portuguese calendar watch, better equipped than ever on the northern and southern hemispheres relative to profits and losses shown for the IWC IWC’s development has brought immeasurable impact. This year one of the masters seventies people personally teaching indicates the IWC for the Chinese market seriously.
The dismantling of the movement for the media to learn for the IWC Portuguese Minute Repeater watch is equipped with 95290-type pocket watch movement, according to the 1927 original pocket watch movements 95-type aircraft improvements are made: Tightening the balance wheel with fine adjustment cam, Breguet-style gossamer and 18,000 per hour transfer earthquake frequency operation. After hours of teaching and practice under the guidance of Kurt Klaus in the success of the demolition and re-assembled, such a media event in the country for the first time.
“The real IWC machinery in the assembly process, are not allowed direct contact with hands or any tools left on the movement of the scratches and dust. After such an event, everyone in the know-how at the same time, but also to understand contains a small table because of how much is a complex process, it reflects a very high value. “IWC, Managing Director of China Li Boqing held to explain the event in mind.
Just at a few days ago October 29, Cartier is also the same site for holding its “advanced tab series of” media preview, watch industry veteran collectors, critics Jong-lin Speaker , to Sharon in the form of a number of major media with the domestic share of the 10 all-new Cartier watch essence, including the Rotonde de Cartier central chronograph, it unprecedented in the central government set up an independent dial chronograph readings disk, broke through the monotony of traditional chronograph display of form, and is equipped with sophisticated vertical coupling system; another hollow Santos 100 watch in its original revolutionary 9611MC mechanical movement bridge design all the tables into a large Roman numeral form hollow to overturn the dial displays the time using the traditional model; In addition, there 9452MC-type floating tourbillon movement with the classic Tank Américaine, Ballon Bleu, Santos watch designs with series of new products.
As the clock Yong-lin said, “China’s high-level complex features watch market in the rapidly maturing. before the consumer is good only to learn that you now beginning to understand to buy really good form.” As the consumer those pairs of clocks and watches in-depth understanding of each other’s competitive Swiss watch how to make a full bowl at the same time, to the Chinese market to pass its own unique brand value and the spirit is a priority.
October 28-November 3, located in the financial capital of the core region of West International Conference Center Beijing, Financial Street has been a face-lift, exterior walls were decorated with Rolex has become the standard green, reminiscent of the global headquarters in Geneva, Switzerland, held at Rolex glass curtain wall, they have also sparked the first of the only waterproof watch – the Rolex Oyster watch, explore the oceans of the world when the memories.
Entered in order to reproduce the Geneva headquarters building for the design ideas of the glass atrium, marking the formal opening of exploration Rolex. Here is the reception area, but also the starting point to the Crown. Gorgeous hall furniture, smooth flawless marble floors, around style lighting, Rolex water glass appearance, as well as features like the moat display, interpretation of the world shared by a number of branches and sales of luxury style. From the unique water features, elegant lighting, toffee-colored leather sofa, books, newspapers and even as small as one frame, according to the Rolex staff members revealed that all these materials, all the air came from Switzerland, founded 100 years to build this Rolex Since the brand’s first exhibition, can be described as a “hundred years.”
Venues in the giant golden crown architecture, it is the heart of the exhibition. Rolex crown of the top five, all different topics into exhibition halls. Five themes include: the classic tradition, outstanding performance, Oyster-style experience, appreciation of the table Gallery, achievements partner. The Rolex achievements exhibition hall, is located only way leading to eternal Rolex crown. China watches network coverage for you is eternal Rolex Crown rich multimedia elements of the brand experience, field full of plasma screen animation used to display interactive multi-touch screen, 330-degree video projection and so on, led the guests from the watch live behind the scenes making gradual insight into the field has not yet been revealed. Chinese piano genius Yundi Li, the Swiss tennis star Roger Federer Rolex brands such as voice, to three-dimensional image onto a way of YR eyes.
Rolex, can be called to come to China’s most well-known Swiss watch right way but one. As the table firmly occupy the top three Chinese high-end market, brand, its senior but never to accept any media interviews. The exhibition, Rolex Group’s global CEO, arriving in Beijing, but the practice still has not accepted any of a media interview. This is the only time in history Rolex exhibition at a cost of 10 million, but still low-key mystery, and only a small number of guests and open to the media, was divided into various groups arranged to visit and not allowed to take photographs.
China Watch Association, former president of Bangladesh Keren said in an interview that “among all the Chinese market among high-end watch brands, Rolex is just one of those brands represent.” China watches network coverage for you the same with Rolex is that they move in China has not only remain in the new store opening, star to help out, dinner distributors and guests must be of such a step, but rather have the art, fashion , sports, charity, education, the name of improving their brand image, with more elaborate long-term vision operates the world’s fastest-growing luxury consumer market.
China High Precision: watch movement business has been gradually restored
China listed on the first day of high-precision Song Xun Huang, president, said the financial tsunami, its business fell watches a lot of movement, but because there are foreign companies out of business, the business has now picked up. He also mentioned that the mainland manufacturers to gradually reduce the company’s operations were not affected, because the appreciation in the business process, there is a demand for automation, coupled with growth in the mainland market, a large space, with an average annual growth rate of 35-45%.
November 26, 2009
Senior Chinese watch market demand is starting to outbreaks
According to public reports citing data from China on a watch the highest point of the market economy emerged in 1986, corroborate each other all kinds of phenomena and data show that suppressed demand for 20 years, China is starting to watch the outbreak, which could mean that the Chinese watch market, an usher in a new boom cycle of ten to twenty years.
watch industry and the film industry, are both more than 20 years of long-period trades. China watches network coverage for you from the reform and opening up a new market when the film turned out to the 90’s nest at home watching the popular pirated VCD, cinema wants to come, and then to the cinema and is now re-entered the birth of such a high market value of the company Huayi Brothers , China’s film industry out of a complete cycle.
watch industry, the situation may be similar to the current watch to maintain a very low rate, the companies will be an important reason for the outbreak of future performance. China watches network coverage for you that the activation of consumer demand is not abstract, it must have a specific bearing materials, China’s high-income residents of the small pieces of optional consumer purchasing power has now reached 18,000 yuan stage, just a breakthrough entry-level watches the price threshold, clocks and watches consumer will probably be carrying a new round of spending to upgrade things.
November 21, 2009
Tamara Comolli introduced chocolate ceramic table
Many women love the natural color, they Hen Buneng in their brown bag on all-hyun accompanied by jewelry! As Comolie very poetic new ad, “This is a more sweet than the chocolate temptation.”
November 18, 2009
TOMMY HILFIGER2009 American minimalist watches
This trend, in recent years and gradually spread all over the world, particularly in the Asian region is even more the popularity of unlimited potential, TOMMY HILFIGER table shall follow the American style of design is quite innovative in the well, is quite consistent with today’s youth to the consumption of one of the options.
November 17, 2009
Travelstar M108 Core watches on MP3
Leaving aside the Travelstar M108 watch with MP3 novel combination of design, the price of 299 yuan alone is enough to attract a love of fashion to every friend, bring an MP3 player that is with the Focus Different! Travelstar M108 will combine MP3 and the watch should be a good idea. In the absence of prior-wire plug in headphones hard to find Travelstar M108 is a good performance of the MP3 player. The Travelstar M108 watch MP3 looks very beautiful, pure metal, leather strap, thin and light design have made this completely closed watch looks very impressive grades.
Travelstar M108 uses original Japanese watch movements, walking, when extremely high accuracy, Travelstar M108 supports MP3, WMA, Layer3 format music player, 256M capacity is also a decent living, Travelstar M108 also has a AB Repeat, recording capability. The Travelstar M108 also has a variety of EQ modes, you can use to choose random wire, other MP3 function keys are also implemented on-line control operation, such as watches fuselage design is more compact. Travelstar M108 battery-powered watches use the SONY button, you can guarantee three years of normal use, the player uses an external, battery-powered 7, can support 5-7 hours music playback, of course, the battery is not likely to the design to watch go up.
Also watch this Travelstar M108 also has a water resistance, heat of summer to go swimming is definitely a regular thing, with the waterproof feature is not on the old Zhai off, and would not have to worry about missing. However, this MP3 watch Travelstar M108 also have a little inadequate, though this design should belong to the sport, but in the actual movement of the belt when it is not very suitable for listening to music, because it relatively easy to damage a headphone socket, of course, we When the campaign is also rarely listen to MP3’s.
November 16, 2009
The world’s most complicated watches Franck Muller Aeternitas Mega 4 delivered to customers
November 7, 2009, Franck Muller watches Aeternitas series of ultra-sophisticated Mega 4 release ceremony took place in the world, one of the most beautiful hotel – monte Luo Bali Grand Hotel. More than 400 guests at the scene witnessed, Franck Muller finished product will be delivered to the custom Mega 4 guests. Mega 4 rated today’s world, the most complicated watch, 1483 components from the composition, with 36 features, 25 of which can be seen from the surface, the rest are in the bottom cover.
Franck Muller has never been to an enemy like 100 a person a brand WPHH table with two tables show enough to show Jiao Zhen. By a number of years ago to last year, an unprecedented multi-axis tourbillon calendar Eternal Calendar of permanent installations, five bodies have been painfully complex to bid for land, Could it be looking forward to what surprises this year. The result was as expected, as a complex coupled with the complexity of the calendar last year on the basis of long-lasting added to the large self-ming (Grande Sonnerie) and small self-ming (Petite Sonnerie) and other 36 features. Just look at both sides of the case has six buttons Jiaoren speechless.
Mega 1
This year’s Mega Source Aeternitas as last year out of a rut, a total of four styles, use the same 33.8mm x 40.8mm, thickness 7.3mm of the barrel-shaped automatic movement as a base, then add different functions. The first is called the Mega 1, by adding a large self-ming (Grande Sonnerie), a small self-ming (Petite Sonnerie) and three Q functions, may apply for a wonderful bell of Westminster Abbey.
Since the Ming will be large and in every quarter of an hour the whole point of quoting the Westminster Cathedral bells. For example, 3:15 will first reported, three times Dingding Ding, followed by mi do re sol; small since the whole point timekeeping in the Ming and carved, and the rest three quarters of an hour will not repeat the newspaper reported that only the engraved, for example, 3:15 will win their mi do re sol. Adjusted to a small self-ming at the 2:00 position of the button set.
3 Q the activation function located at the 10 o’clock position of the button pressed will be heard, carved and sub-sound of timekeeping. Watch also features a large 14mm diameter tourbillon with two winding box, a driving force responsible for providing four days, and the other to provide momentum for self-Ming timekeeping.
Mega 2,3
Mega 2 by adding the design of chronographs, 3:00 position with 30 minutes of time, the cumulative hours Zeyi reverse jump operators. Mega 3 then add the birth of permanent last year’s calendar Eternal Calendar device. Permanent calendar means that do not have to adjust the calendar is always displayed. Based on our current Gregorian calendar, leap years occur every four years, but the century years, such as the advent of the next one will be the centenary year in 2100, is not a leap year, because it can be divisible by 400 years of the century is a leap year, ie 2200 and 2300 not a leap year, to 2400 is. We often see perpetual calendar watch, be able to identify a leap year, but the case of non-leap year of the century will be of no avail. Eternal Calendar is that to understand the terrible century in non-leap year years of self-regulation will not be as a leap year processing; to the changes back to a century leap years, for example, in 2400, it also knows how to use it as a leap year calculations.
Mega 4
Mega 1,2 and 3 will be all the features together, it will become a Mega 4. Gathered Tourbillon, size, self-ming, the three asked, permanent calendars and chronographs, in addition to a large number of useful features. 12 o’clock position is the inverse operation of the calendar jump and accumulated hours since the 2:00 position is large or small, from the Ming Ming set up the display, as well as power reserve display, opposite the 10 o’clock position is activated from the Ming or static display, Central two sub-dial of the week and month, the inner is the time equation equation of time and the total accumulated 30 points, a central pointer at the top with moon phase, the bottom is the three-digit year display, 4:00 Position Indicator leap year, opposite the 8:00 position is a 24-hour standard reference Tourbillon both sides of the two 24-hour drive can be displayed simultaneously in three time zones the second and third time, with two buttons next to the set. Almost impossible to finish all of the features in one breath, only know that prices close to 10 million.
Jacob-Jensen of Denmark launched Sapphire Watch
Jacob Jensen Design Studio has introduced a Sapphire watches, all with sapphire crystal to create and shape the things to watch flash the unique effects, equipped with ultra-thin movement ETA, priced € 995.
November 14, 2009
Jaeger-LeCoultre 2009 Senior beautiful cloisonne painting watch Appreciation
Jaeger-LeCoultre will be applied cloisonne painting art smart watches manufacture and artistic creation
Precious stones cloisonne painting, sculpture, and mosaics are superb skills within the industry, while the plot of these skills at home smart watches manufactured and applied art among the beautiful interpretation of a unique gesture. Jaeger-LeCoultre is a few can make use of a wide variety of traditional decoration technology to watch decorated brands.
In 2009, single-handedly nurtured the product of such a refined art deco house designers hope that through the two well-known series of Jaeger-LeCoultre: Master Minute Repeater watch, and three asked Master Grand Tourbillon Tourbillon to display their amazing gift of talent. These two series reflects the enameled painting of the two traditional techniques: high-temperature baking and mosaic enamel.
Master Minute Repeater Venus painted cloisonne repeater, platinum case, the table diameter 43 mm, miniature painted enamel face plate, Cal.947 hand-winding movement, siliceous escapement device, power reserve 15, crocodile leather strap attached folding buckle, a limited one.
Eros, Master Minute Repeater watch Meditation Q 3
In order to demonstrate the amazing skills, plot of choice for the four paintings, one of the classic portrait of Venus Venus theme for the Master Minute Repeater watch dial asked to conduct three cloisonne painted decoration. Creative inspiration comes from many areas around the Italian Renaissance, Spanish and French academic classicism as the core. Jaeger-LeCoultre cloisonne painting masters selected as one of the typical image of the inspiration include: Botticelli’s “Birth of Venus” (The Birth of Venus), Titian’s “Venus of Urbino” (The Venus of Urbino), Velaskes’s “mirror of Venus” (Rokeby Venus), and Ingres’s “rising sea Venus” (Venus Anadyomène).
In addition to the expression of extraordinary ability, these masterpieces with the Master Minute Repeater 3 Q reduced version of the watch dial in line. Jaeger-LeCoultre watch factory to admire the artist of their choice with the Master Minute Repeater Watch Question 3 crystal clear crisp tones skillfully combines a rich and pure tones of timekeeping is the most advanced breakthrough in this field. However, in order to ensure that this four unique styles of collectibles, wrist watches not only have hours or minutes shown. In the dial there are two additional display, this display settings both to plain simple and easy to read also implied, not eye-catching: The pairs of winding the release of the torque box located at the 4 o’clock position, while the power storage display is located in the 8 o’clock position.
Jaeger-LeCoultre painted works of micro-fabrication of the results over a long period
A long history of technology continues perfected
In order for these world-famous masterpieces to maintain eternal beauty, Jaeger LeCoultre artists in the workshop through a re-interpretation of the advanced technology out of their acting, for them to give depth. In fact, through the layers of enamel firing, display a rich magical effects of depth and density. Only need to gently turn the light under the watch, you can find a wealth of color differences. Subtle differences in color of the light through the enamel layer are demonstrated.
Each painted a micro-fabrication works are long-term results. The beginning of repeatedly painted in white enamel and transparent multi-layer as a bright background. Then in a different metal oxide pigments added to the enamel on the background, resulting in a series of rich colors. With gorgeous color enamel through the quill or very fine paint brush pattern. Enamel and then firing several times, until the desired effect of subtle changes in color. A masterpiece depends critically on the final contours of whether the fine and clear enough. Every step of the calcination were carried out at high temperatures (between 800 degrees to 850 degrees temperature). Roasting is the greatest risk during the works of forming a step. This is the high-temperature baking enamel technology. In addition, in order to ensure the mechanical properties of the perfect watch, enameled painted during the division operation required an extremely accurate, so the error does not exceed the minimum limit, that is, 2/10th mm.
Enamel work is the most rare of all the art of painting and most precious. To complete the works of a need for such a small number of weeks of a high concentration of technology, but also need to be patient, meticulous and flexible fingering. It should also know how to control the time, such a dial production needs 80-150 hours. Master Grand Tourbillon Continents Tourbillon cloisonne painting table, platinum case, the world map (Asia), enameled painted face plates, the table diameter 43 mm, hours, minutes show Tourbillon, Jaeger-LeCoultre 978-type movement, power reserve 48 hours, waterproof 50 meters, crocodile leather strap.
To pay tribute to the great discovery: Master Grand Tourbillon Continents Tourbillon
Enamel of modern art began in the late 15th century, while in European civilization began to experience its most turbulent period in history when the fine art of enamel experienced the most glorious moment. Is in that period, Spain and the Portuguese navigators began long-distance travel and adventure, to explore the time is still not fully understood by the people of the region. 500 years later, Jaeger-LeCoultre watch factory want to be able to cloisonne painting skills, to commemorate the people’s point of view of the country’s breakthrough, and the mark it was discovered that “the earth is round” This is a natural phenomenon. To this end, Jaeger-LeCoultre Master Grand Tourbillon launched three Tourbillon, through the enamel dial on the show in the Earth where we face a series of mainland China.
Through the mosaic of this sophisticated technology to complete the work – to be decorated with the chisel to hollow areas, thereby forming a groove in the dial plate depicts gold decorative patterns; every continent on the surface are carried out carefully carving, The four basic points in the compass direction of carved Grid Microhyla, table decorations dotted the corresponding circle Yi Yi, the ocean’s surface using the spray decoration. Layer of translucent enamel sculpture show the geographical patterns, show incredible depth and density. Engraved on the bezel geographic coordinates, while the target was focused on fixed-pointer pattern dial center.
This is a test of patience and artisans, through the repeated calcination, the borders of different countries and continents of the outline of the dial gradually revealed. Each one Master Grand Tourbillon Tourbillon represents one of the following three continents: Asia and Australia – the Americas – from Europe, Africa and the Middle East constitute the continent. Obviously, this ultimate masterpiece of precision can not be mass production, in particular the Master Grand Tourbillon Tourbillon has always been strictly limited edition. The three versions of each one produces only 20 Platinum edition, 20 rose gold version and the 20 Gold Edition, each is accompanied by a sapphire crystal at the end of Gai, one of the show with another one Jaeger-LeCoultre’s remarkable achievements in high accuracy ─ Jaeger-LeCoultre 978-type movement. At 6 o’clock position (due to the table shall vary), Tourbillon spinner in the land or sea to show.
Master Minute Repeater Da-ming asked Table 3 fire enamel, platinum case, the table diameter 43 mm, hour, minute, Minute Repeater, winding torque measurement, power storage display, integrated home 947R-type hand-winding movement, siliceous escapement, power reserve 15, crocodile leather strap attached to folding buckle, limited edition 100.
Micro-painted enamel: excellent and elegant art treasures
Micro-painted enamel painting art of all the most rare and most exotic art. Today very few schools teach the traditional techniques, while high-quality enamel increasingly difficult to obtain. Jaeger-LeCoultre watch is not only master the production of long-standing tradition, but also to promote the most ancient clocks decorative arts, it will endure forever. Jaeger-LeCoultre using really high-quality enamel glazed, by the best experts for processing. Meticulous production of the clock basis, the micro-painted enamel is also equally crucial. According to the wishes of customers, product specialists at home full use of the artistic elegance, in the Reverso watch precious watches the back of the radio dial, or to show personal style and approach.